Tara Peterson

Account Executive

I’ve been in hospitality since 2011 and caught the proverbial bug. After earning my BA from the University of Wisconsin–Madison, I joined a hotel management and development company where I often worked with my friends at B&Co., implementing branding and marketing for boutique hotels. After falling deeply in love with the city of Milwaukee and unable to withstand the power of Margarita Friday, I inevitably joined the B&Co. team.

These days I’m all about telling our clients' unique stories and implementing branding strategy, from the operational use down to the bottom line.

What's happening in my headphones
The Strokes
Claude Debussy
John Williams
88.9 Radio Milwaukee, 414 FM, or 97.1 WSME
A podcast recap Josh is about to share with me from across the office