The Good Stuff
Elvis’ “Hound Dog.” Queen’s “We Will Rock You.” Pearl Jam’“s Yellow Ledbetter.” Rock history is marked by countless examples of B-sides that became hits. The B-Side is often where the good stuff is – so it’s what we decided to call our blog, our email updates and our little ’Zine.
Inside Volume 7
In this issue of B-Side, we flex our branding muscles by showcasing new avenues in branding – from music festivals and savvy motels to premier supper clubs – while spotlighting Milwaukee’s thriving hospitality scene through our own rounded headlights!
After years of dedication, we are thrilled to unveil an ambitious F&B branding project, The Commodore – A Bartolotta Restaurant, to the community. Working alongside visionary developers and talented operators has been a true honor, showcasing how passion can bring a brand to life.
Drawing inspiration from armadillos, Memphis tigers and the Bass Pro Shop pyramid, our creative team drooled over the chance to jump in to create a dynamic brand for a two-day music festival called Grind City Music Festival in Memphis, Tennessee. And psst…the belt buckle is real and really heavy.
As we wrap up this issue, we want to share six great reasons why our cheese-loving community has everyone buzzing about Milwaukee! If you haven’t had the chance to visit yet, we invite you to come and discover for yourself why Condé Nast Traveler readers voted Milwaukee as the No. 3 best big city in the U.S. in their annual Readers’ Choice Awards. We can’t wait to show you around.