We’re
Good People
Fueled largely by passion and margaritas
A Hospitality Branding Studio
Resourceful & curious
B&Co. is made up of account executives and creative designers, brand strategists and project managers, copywriters and researchers who bring a mix of left-brain/right-brain talents to our clients. Our team has an appetite for lifestyle and hospitality because we dig connections and thrive on delivering experiences. At B&Co. we put branding first – we don’t create your story, we discover what yearns to be told.
Experienced & passionate
As a bunch of Midwesterners, we’re hardworking, resourceful and seek to develop creative partnerships with our clients. We believe that discovery is the key to understanding what separates you from the competition. We dig deep, work to understand what makes you special and craft a story to bring your branding to life.
Hospitality junkies
As experts in hospitality branding, we aim to be at the forefront of our industry. Our passion for and proven expertise in hospitality branding have enabled us to work with over 130 hotels, bars, and restaurants throughout our 18-year history. We travel extensively and understand that today’s traveler craves a connection and demands an experience. Our enthusiasm for the industry has earned us a place on a short list of approved brand agencies for several major players, including Marriott’s Luxury Collection, Autograph Collection, and Tribute Portfolio, Hyatt’s JdV and Unbound Collections, Unscripted by Hyatt, Destination by Hyatt, Curio by Hilton, Hilton’s Tapestry Collection, Ascend Hotel Collection by Choice Hotels, and Vignette Collection by IHG & Kimpton Hotels + Restaurants.
B&Co's hospitality expertise shone at The Brandywine. They created complementary hotel and F&B brands, avoided clashes and kept calm under a tight timeline. Would highly recommend!
Brigette and her team were the perfect niche partner for AVIA, shaping an on-brand, visually distinctive strategy that proved terrifically effective and catapulted our efforts.
Professional, fast, and creative, B&Co. took our design from inception to delivery in two months. We were impressed with their work and highly recommend them for soft-brand hotels.
B&Co. was essential to the Higgins Hotel team. Their branding for the hotel, conference center and F&B outlets brought a vision to life, reflecting the design and Museum’s mission.
Working with B&Co. was effortless, and we were thrilled with the result. The team’s attention to detail and creative input impressed us at every step and brought our brand to life.
B&Co. is amazing to work with, from their creative approach to their project management style- they delivered on all aspects of the project!
We hired B&Co. as a franchise requirement, but never expected the process to be valuable or the final product to be so exceptional. The quality far exceeded our expectations.
B&Co. made our brand launch possible, creating a style guide that shaped our website, marketing, and sales assets. They adapted quickly without sacrificing quality and drove leads.